Exterior of the box

Exterior of the box

Ghost Gear

what are you so scared of?

Ghost Gear is a brand centered around providing easily accessible ghost hunting equipment to casual but interested fans of ghost hunting. The goal of the art direction was to create something in the world of ghost hunting that had refined design to it.

The original project involved designing the packaging for the original Spirit Box product, I later expanded it to include a deck of Tarot cards as part of the “Addities” collection, some apparel, a mobile store, as well as an instagram page/instagram presence for the brand.

This packaging design project from Fall 2018 was done as a class assignment at the University of Minnesota - Twin Cities.

 

The spirit box

 
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Ouija board found on the other side of the lid

Ouija board found on the other side of the lid

 

Addities - Tarot cards

 
card back mock ups with small box - screen printed

card back mock ups with small box - screen printed

card face mockups with small card box - screen printed

card face mockups with small card box - screen printed

design of all Tarot cards

design of all Tarot cards

 

digital applications

 
Ghost Gear’s mobile website and store

Ghost Gear’s mobile website and store

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Banner Advertisements

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